Budget Bras – Beautiful with full support that you can afford!

Everyone deserves a good bra, but not everyone thinks they can afford one. Whether you’re an A or a J, you deserve to have a great fitting, comfortable, and sexy bra.

 

 

Most bras from Chantelle are around the $89 mark, and Passionata starts at $69. Passionata is an award winning  french brand making bras up to a G cup.

 

 

They’re all comfortable, supportive, and have unique fits. Fitfully yours starts at $79 and is available to a J cup, and has a big hit in specialty boutiques cross the USA and Canada.

-Goodnight Goodmorning

 

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Prima Donna Swimwear is HERE!

Everyone who’s tried on a Prima Donna swimsuit before, understands the hype. It’s lifting, supportive, comfortable, and it’s CUP SIZED, meaning it actually fits. PD swimwear is a newer line we’re carrying, but every year we sell more than the last as people trade in their ill fitting swimwear for something really good.

So far we’ve received the following collections;

KARMA

and BILOBA *currently available in NAVY*

Prima Donna has become such a staple in our store for both swimwear and lingerie, so we carry a full range of bikinis, tankinis, one pieces and coverups from there year round up to an I cup (in select styles).

Their swimwear reminds us that both on an off the beach, your breast size does not need to limit what you wear. You can get a cute print on gorgeous swimwear with all the support you’ll need.

We’ll keep updating you as we receive more swimwear throughout the season!

-Goodnight Goodmorning

 

All About: Lise Charmel

One of our main brands of luxury lingerie we carry in store is Lise Charmel (and their sub-brands Eprise, Antinea, and Antigel). They gloat the biggest price tags in store for bras, but as anyone who’s tried Lise Charmel knows, it’s worth it.

Founded in the 1950s in France, Lise Charmel is a relatively newer company. They’ve created several sub-brands to target different audiences and price points of their loyal customers. They’ve won several medals and distinctions over the years for their beautiful work. We love their extensive size range that, unlike many luxury companies, includes a diverse range of body and breast types.

Lise Charmel uses beautifully designed French lace, expertly cut and places on their bras to give it a regal appearance. We carry their soft, padded, and push up bras in plunge, balcony, and full coverage styles.

For our customers really looking to treat themselves, we invite them to try on a bra from this luxurious line and feel the comfort, support, and elegance of Lise Charmel.

-Goodnight Goodmorning

All About: Empreinte

A favourite for busty ladies looking for a show stopping piece, Empreinte has been a longtime staple recently gaining a larger fanbase among our full breasted customers. We love Empreinte for tricky customers who are between sizes, as Empreinte fits about a half size larger because of their deep cups.

Unlike some of the other brands we carry, Empreinte was not founded until 1946 (still, with over 70 years that’s nothing to scoff at). They started with A, B, and C cups, then adding D and E cups in the early 60s. In the 80s, Empreinte followed suit and added swimwear to their collection. In the 90s, they owned they focused on their audience of fuller busted women and expanded worldwide. In the 2000s, the made a complete shift to focus on their fuller busted customers and created heart felt collections of beautiful pieces where they were needed most: in the DD+ sector.

Their pieces straddle the line of luxury, with some pieces coming up to about 200$, and other sitting around the 150$ mark. They offer tshirt bras, demis, full coverage, and more. Unlike other brands basic collections, even the simplest Empreinte bra incorporates beautiful french lace and flattering cuts.

Luxurious, beautiful, and ultra supportive, Empreinte has styles available in 32-46 C-H. We love proving to our customers that their busty physique is not a sentence to a lifetime of boring bras. Brands like this are designed specifically with them in mind, and create beautiful artful lingerie to suit every occasion and desire.

-Goodnight Goodmorning

 

All About: Marie Jo

Marie Jo is a brand from Belgium, and a sister company to Prima Donna (founded in the 1800s!) who specialized in beautiful lingerie targeted at smaller/average busted woman from an A-F cup. For years, Marie Jo has been an important and popular brand we carry as it fits so many individuals.

Their fall collection was beautiful, and as always, featured a wide range of styles such as demi cups, balconettes, plunges, push ups, and more! They always incorporate different styles to suit different wants and needs. Above are a lacey padded bra, and smooth tshirt bra (their signature Avero), and an unlined lace bra.

Avero is a style from them we love and always carry. Avero has been an ongoing stayer collection for years that customers have grown to love. It’s easily spotted with its pretty gingham cup and trademark daisy straps. It comes in plunge, strapless, sweetheart, push up, and balconnet styles.

Marie Jo is known to love beautiful colours, be it jewel tones, soft pastels, or bright and bold tones. They’re styles have similar fits to  guarantee your favorite brand will fit you across the board. They offer sizes 30-40 A-F in their collections, and for that reason, Marie Jo has been a long lasting favourite to carry for our customers and devoted MJ fans.

-Goodnight Goodmorning

Everything About Underwear

Everyone has their favourite underwear and oppositely, the styles they absolutely refuse to wear. The same goes for fabric, cut, and even colour. Today we’re talking about EVERYTHING underwear, and all the options available.

First off are fuller coverage underwear. Whether you want to be covered and comfy, or just want that little extra hold and smoothing in your favourite outfit, we carry tons of different styles.

Full coverage underwear vary in underwear height in back coverage, and even level of prettiness. Empreinte and Prima Donna, for example, will often have lace on their panties to give it a little bit of a wow factor, while Simone Perele’s high cut panties are more subdued. Janira is the ultimate basic, with no frills or patterns. Just a comfy high grade cotton and soft terry lined gusset.

Now, boyshorts. Similar to full coverage underwear, but are often a lower cut with a cheeky back.

Boyshorts, like full coverage panties, will vary in height. In general, they’re cheeky, lower rise, and feature pretty lace. Some pieces just feature pretty lace details all over, while others have been simplified making them easy pieces for everyday needs. Brands like Empreinte, Simone Perele, Marie Jo, and more all make beautiful boyshorts as options to match your favourite bra.

Next are the popular basics- bikini cut panties.

Bikini panties are usually small on the sides (1-2 inches), with a lower cut front and a regular coverage back. Being a basic style, they’re one of the easiest to find from every brand. Just about every collection released from different brands will contain bikini cut styles.

Lastly are thongs.

Thongs generally look like bikini cut panties from the front, but have an extremely cheeky behind. Thongs are a great way to say goodbye to panty lines from the back and are easy to pack into your drawer (since there’s not much too them). Unlike a cheeky panty, a thong will expose the majority of your cheeks. They might be done in a simple cotton or spandex fabric, lace, or a mix of the two.

The images shown are just the tip of the iceberg. Within each style of panty there are endless combinations of style, cut, colour, and fabric choices. Because of this, and everyone’s unique preferences, we carry hundreds, if not thousands, of underwear in store in every combination.

Panties are an important undergarment, and we’re always happy to help you find exactly what you need!

-Goodnight Goodmorning

Pure Luxury: Silks, Laces, and More!

At Goodnight Goodmorning we truly try to carry something for everyone. Whether you’re looking for a quality bra to fit your budget, or something luxurious to pamper yourself, we have it all.

One of our favourite brands we carry is the Canadian designed lingerie brand Christine, who specializes in beautiful silk nightwear. One of their nightgowns was recently featured in the popular Netflix movie, “Gerald’s Game”.

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Pale Blue nightgown by Christine, featured in ‘Gerald’s Game’

Another brand our customers really love is Fleur’t. They carry beautiful robes, nighties, and nightgowns with soft lace and soft modal. They’re available in sizes S-XL. We just received this beautiful deep red for fall.

For beautiful lingerie made with french lace and a beautiful cut, Lise Charmel is what we refer to as the Porsche of lingerie. They’re beautifully designed and expertly crafted to bring together and unify comfort and fashion.

Lise Charmel is exquisite, and available in both small and larger bust sizes to accommodate a range of sizes.

In addition to these collections, we carry brands that may not be labeled as luxury brands per say, but definitely put out collections every season that scream beautiful. Some examples would be Empreinte, Simone Perele, and Prima Donna.

Give them a try, and feel the difference. The girls will thank you!

-Goodnight Goodmorning

 

Fall Arrivals!

It’s been a while since we gave an update on the new styles to the shop, and there have been lots of gorgeous pieces arriving for fall!

From Marie Jo, we’ve received the following beautiful styles;

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From PrimaDonna;

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From PrimaDonna Twist;

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From Simone Perele;

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That’s mostly all for now, we will update as more comes in!

-Goodnight Goodmorning

 

Summer Swimwear Arrivals

This summer has been a huge hit for swimwear. We’ve been constantly selling out – thank goodness we ordered so much! One of our biggest hits for the summer is the PrimaDonna swimwear collection. Despite being one of the newest brands we’ve stocked in swimwear, PrimaDonna bras have been a staple at our store for years. Their bathing suits are amazing, available from an A-H cup! In addition to that, we’ve had amazing pieces by Lidea, Sunflair, Sunmarin, and Maryan Mehlhorn at the beginning of the season.

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Saint Tropez by Prima Donna – We received the pink version in a soft cup available in larger cup sizes to H, and the blue version in a beautiful hard cup available in a larger range of cup sizes.

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Jet Set by Prima Donna (left) is almost completely sold out! It did extremely well this season. We loved that it had a built in bra-like structure and available in a large variety of sizes.

Starlet by Prima Donna (Right) was received in a tankini version – not for the faint of heart! This fiery style is beautiful, commanding, and youthful. We still have lots of availability left up to a G cup!

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Left: Smoothie by PrimaDonna (left) was received in a gorgeous tankini and is fairly new to the shop. We love the fun, bright colours and the variety of sizes up to a G cup! It’s very supportive with a built in bra (hooks and all to keep you in place) so you can run and bounce around in the sun all you like.

Right: Persian Summer by Lidea has once of the prettiest bohemian-esque prints we’ve seen all summer. It comes in a gorgeous wired soft cup that offers great support and a beautiful pop of colour.

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Left: Colour Play by Lidea is available in both a soft wired cup shown, as well as a super cute tankini! We still have lots of this style to go around in lots of different sizes. Unlike other stores, you’ll notice our bathing suits either fit like a bra (ex, 36E, 40G, etc) or by corresponding your dress and cup size, giving an optimum fit.

Right: Fresh Blossom by Lidea is running out quick! Our soft cup wireless version shown is awesome for smaller busted girls who want a sexy look, and we also have this style in a tankini which is ideal for mom-on-the-go.

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Abstract Florals by Lidea is gorgeous – we love it! The shop owner Anya loved the colour combination and fit of this hard cup bikini that fits and gives the same shape as a bra. She insisted we bring it to the shop and it’s done wonderfully! As many of our other Lidea products, it’s available in both a bikini and tankini version.

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Peruvian Flames by Lidea is definitely a summer favourite. We love the stand-out colours, hard supportive cups, and super cool tie dye reminiscent pattern. Peruvian Flames is also available in a wireless version similar to Fresh Blossom which is super cute on small cupped ladies.

Sunmarin

Finally, this Sunmarin Bathing suit literally JUST hit the store. It’s so cute and so funky! We love the bright colours and this style of swimsuit is really flattering. It’s available in B and C cups, again, for our petite women!

Thanks for checking in! We hope you like what you see and you’re always welcome to take a look at what we have in store. Get excited… fall collections will be here sooner than we think!

-Goodnight Goodmorning

Your Proper Fitting Bra

Finding a comfortable, pretty and properly fitted bra can be a stress-inducing, frustrating affair. It’s the same with swimwear shopping. To lighten the load on both fronts, the expert fitters and style advisors at Good Night Good Morning – Anya, Ana Marie and Lorna – can help you find the ideal bra and suit for your body type.

For the past 18 years the destination shop that has become known as Oakville’s Bra Heaven, has helped countless women of all shapes don figure-flattering undergarments, lingerie, swimwear and more, in sizes ranging from 4 to 24 and cups from A to I.

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The drive to outfit women in the right bra – which is as important to women’s comfort and health as wearing the right shoe size — was the catalyst for Good Night Good Morning owner Anya Izakowski to open her shop in April 1998. After graduating in the fashion design program at Sheridan College in 1996 and with her background in the bra industry, starting a lingerie business was a perfect fit.

Considering that only 25 per cent of women are actually wearing the right size bra, she has a lot of work ahead of her. For the uninitiated here’s what’s involved in a bra fitting. First, with your bra and top on, Good Night Good Morning’s experts wrap a tape measure around you to determine your size. The experience is comfortable and professional. A bra fitter will source the right size from Good Night Good Morning’s extensive inventory and wait outside of the fitting room for you to change into the chosen bra. The bra fitter will then come into the fitting room to do any necessary adjustments, make sure the bra fits correctly and ensure you are wearing the best style for your figure.

On offer is an extensive selection of styles and sizes from petite to full figure cups from A PrimaDonna_Madison_Black2.jpgto L. Lines we carry are Chantelle, Simone Perele , Prima Donna, Mari Jo, Ulla, Emprainte, Lise Charmell and more.

As with swimsuits, body shapes and sizes come into play in finding the right bra. For example, short ladies will often have a problem with wire digging under their arms or perhaps the straps being too long. Tall ladies may find the straps are too short, and fuller figured ladies may find they are always overflowing in their bras.

Personality and lifestyle also are important in finding the right bra: sports bras for the active set, maternity bras for new moms, mastectomy bras for cancer survivors and so on. Every woman should have at least three everyday bras in her wardrobe – nude and black are the most favorite colours, but more and more women are choosing fashionable colours too.

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When it comes to finding a swimsuit that accentuates your assets from the curvaceous to the athletic body, the key is balancing your proportions.

If you are curvier with a full bust, support and coverage in a swimsuit is a must. Opt for ones with underwire or molded cups with adjustable straps, which provide extra support for your girls. Look for swimwear that is cup-sized like your regular bra, including styles that go higher than a D cup. Good Night Good Morning carries swimwear labels Antigel, Prima Donna, Empreinte, Ulla and more that support a larger bust up to an I cup.

For those with smaller chest sizes, opt for tops with some padding and which also create cleavage. And embrace the season’s patterns to create the illusion of a larger chest. Lines by DIVA or Antigel are your best bet.

Tummy-concealing suits can help allay your fears about bearing it all. Good Night Good Morning carries many one-piece swimsuits, tankinis and even bikini styles to help flatten your middle. Consider tailored swimsuits with built-in support panels made by Anita or Prima Donna.

If black is your go-to colour because you think that’s the only way to appear slimmer, Marie-Jo_Avero_White_low-res.jpgthink again. Artfully designed colours and bold prints can create definition. Brands including Charmline and Maryan Mehlhorn are known for their colourful patterns that can make any woman look one size slimmer.

If you have more of a straight up-and-down body type you need to look for swimsuits that play up your curves. Tops or bottoms with ruffles, embellished detailing, bows, and bold patterns can create the illusion of a feminine curve.

For your optimal bra and swimsuit call us at
905-847-1512 or go to our website at www.goodnightgoodmorning.ca.

-Anya, Goodnight Goodmorning