Budget Bras – Beautiful with full support that you can afford!

Everyone deserves a good bra, but not everyone thinks they can afford one. Whether you’re an A or a J, you deserve to have a great fitting, comfortable, and sexy bra.

 

 

Most bras from Chantelle are around the $89 mark, and Passionata starts at $69. Passionata is an award winning  french brand making bras up to a G cup.

 

 

They’re all comfortable, supportive, and have unique fits. Fitfully yours starts at $79 and is available to a J cup, and has a big hit in specialty boutiques cross the USA and Canada.

-Goodnight Goodmorning

 

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New Arrivals: Just in time for Christmas!

We’re all counting down on our calenders the last few days until christmas, and we thought we would share some of our recent arrivals to inspire you for your last minute shopping!

First is a fun and playful bodysuit from Implicite, available in sizes S-L;

We also received the matching bra and panty set with fun laser cut details;

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From Antinea and Antigel, some beautiful lacy padded and unpadded bras up to a G cup;

and beautiful blue silk nightgowns and PJs from Christine;

Before you know it, spring collections will be arriving in store and our winter stock is selling fast as the holidays approach. Come in store, and allow one of our expert staff assist you in finding the perfect piece, be it for yourself or your sweetheart!

-Goodnight Goodmorning

All About: Empreinte

A favourite for busty ladies looking for a show stopping piece, Empreinte has been a longtime staple recently gaining a larger fanbase among our full breasted customers. We love Empreinte for tricky customers who are between sizes, as Empreinte fits about a half size larger because of their deep cups.

Unlike some of the other brands we carry, Empreinte was not founded until 1946 (still, with over 70 years that’s nothing to scoff at). They started with A, B, and C cups, then adding D and E cups in the early 60s. In the 80s, Empreinte followed suit and added swimwear to their collection. In the 90s, they owned they focused on their audience of fuller busted women and expanded worldwide. In the 2000s, the made a complete shift to focus on their fuller busted customers and created heart felt collections of beautiful pieces where they were needed most: in the DD+ sector.

Their pieces straddle the line of luxury, with some pieces coming up to about 200$, and other sitting around the 150$ mark. They offer tshirt bras, demis, full coverage, and more. Unlike other brands basic collections, even the simplest Empreinte bra incorporates beautiful french lace and flattering cuts.

Luxurious, beautiful, and ultra supportive, Empreinte has styles available in 32-46 C-H. We love proving to our customers that their busty physique is not a sentence to a lifetime of boring bras. Brands like this are designed specifically with them in mind, and create beautiful artful lingerie to suit every occasion and desire.

-Goodnight Goodmorning

 

All About: Marie Jo

Marie Jo is a brand from Belgium, and a sister company to Prima Donna (founded in the 1800s!) who specialized in beautiful lingerie targeted at smaller/average busted woman from an A-F cup. For years, Marie Jo has been an important and popular brand we carry as it fits so many individuals.

Their fall collection was beautiful, and as always, featured a wide range of styles such as demi cups, balconettes, plunges, push ups, and more! They always incorporate different styles to suit different wants and needs. Above are a lacey padded bra, and smooth tshirt bra (their signature Avero), and an unlined lace bra.

Avero is a style from them we love and always carry. Avero has been an ongoing stayer collection for years that customers have grown to love. It’s easily spotted with its pretty gingham cup and trademark daisy straps. It comes in plunge, strapless, sweetheart, push up, and balconnet styles.

Marie Jo is known to love beautiful colours, be it jewel tones, soft pastels, or bright and bold tones. They’re styles have similar fits to  guarantee your favorite brand will fit you across the board. They offer sizes 30-40 A-F in their collections, and for that reason, Marie Jo has been a long lasting favourite to carry for our customers and devoted MJ fans.

-Goodnight Goodmorning

Everything About Underwear

Everyone has their favourite underwear and oppositely, the styles they absolutely refuse to wear. The same goes for fabric, cut, and even colour. Today we’re talking about EVERYTHING underwear, and all the options available.

First off are fuller coverage underwear. Whether you want to be covered and comfy, or just want that little extra hold and smoothing in your favourite outfit, we carry tons of different styles.

Full coverage underwear vary in underwear height in back coverage, and even level of prettiness. Empreinte and Prima Donna, for example, will often have lace on their panties to give it a little bit of a wow factor, while Simone Perele’s high cut panties are more subdued. Janira is the ultimate basic, with no frills or patterns. Just a comfy high grade cotton and soft terry lined gusset.

Now, boyshorts. Similar to full coverage underwear, but are often a lower cut with a cheeky back.

Boyshorts, like full coverage panties, will vary in height. In general, they’re cheeky, lower rise, and feature pretty lace. Some pieces just feature pretty lace details all over, while others have been simplified making them easy pieces for everyday needs. Brands like Empreinte, Simone Perele, Marie Jo, and more all make beautiful boyshorts as options to match your favourite bra.

Next are the popular basics- bikini cut panties.

Bikini panties are usually small on the sides (1-2 inches), with a lower cut front and a regular coverage back. Being a basic style, they’re one of the easiest to find from every brand. Just about every collection released from different brands will contain bikini cut styles.

Lastly are thongs.

Thongs generally look like bikini cut panties from the front, but have an extremely cheeky behind. Thongs are a great way to say goodbye to panty lines from the back and are easy to pack into your drawer (since there’s not much too them). Unlike a cheeky panty, a thong will expose the majority of your cheeks. They might be done in a simple cotton or spandex fabric, lace, or a mix of the two.

The images shown are just the tip of the iceberg. Within each style of panty there are endless combinations of style, cut, colour, and fabric choices. Because of this, and everyone’s unique preferences, we carry hundreds, if not thousands, of underwear in store in every combination.

Panties are an important undergarment, and we’re always happy to help you find exactly what you need!

-Goodnight Goodmorning

How to Style: Arianne Tops!

For the past few years, Arianne tops have been an extremely successful addition to our store. Made from natural fibres (rayon, a cool soft bamboo fibre), these tops are a soft and comfy way to look like you mean business.

Work apparel doesn’t have to be a boring pantsuit and blouse anymore. People are mixing and matching pieces and looking for fun transitional pieces that are more versatile.

All the outfits shown have a bit of fun added to them, and can be re-imagined with a beautiful Arianne top. If you’re into a more sultry, simple look black or gray is an amazing go to. If you’re a little more outgoing, adding a pop of colour like the beautiful red or light denim is a great way to transition your wardrobe into fall.

They’re available in sizes S-XL, and are fairly generous and roomy. We definitely recommend trying this brand out!

-Goodnight Goodmorning

The Holiday Gift Guide: Knowing your partner.

With The Big Day arriving in 21 short days the crunch is on and it’s time to hunt for the perfect gifts for the perfect girl in your life. Christmas gifts can be super easy if you pay attention!

Many people stray from lingerie as a gift; sometimes because it’s too personal, sometimes because of the uncertainty, sometimes it’s just never crossed your mind. With a few easy tips we can help you out.

Step 1: Call us! We track out customers with individual files of what brands they like, what size they wear, and their unique styles of lingerie. If your lady shops with us this will make it much easier.

Step 2: Can’t find her size? Check her bras to see what size she’s wearing (hopefully from a brand we carry as sizing is different for different makes!)

Step 3: Find her style!

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Do her bras look like these? Are they padded or soft? She might like to keep it simple with comfy bras from brands like Simone Perele, Chantelle, and Antigel.

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Does she love her lace? She’ll love bras like Lise Charmel, Empreinte, Prima Donna, and Simone Perele!

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What about something pretty and practical? If she likes the simple but sweet looks brands like PrimaDonna, PrimaDonna Twist, and Marie Jo will do the job!

Is she large breasted, a G or bigger? We offer bras up to a K cup so no woman is left out of fun lingerie. Bras in the following styles will be found in the size in brands like Chantelle, PrimaDonna and Ulla!

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Still stumped? There’s no shame in a gift card and complimentary bra fitting so she gets exactly what she wants in her perfect size and style!

With only 3 weeks (exactly) to the big day it’s time to get going!

-Goodnight Goodmorning

Your Proper Fitting Bra

Finding a comfortable, pretty and properly fitted bra can be a stress-inducing, frustrating affair. It’s the same with swimwear shopping. To lighten the load on both fronts, the expert fitters and style advisors at Good Night Good Morning – Anya, Ana Marie and Lorna – can help you find the ideal bra and suit for your body type.

For the past 18 years the destination shop that has become known as Oakville’s Bra Heaven, has helped countless women of all shapes don figure-flattering undergarments, lingerie, swimwear and more, in sizes ranging from 4 to 24 and cups from A to I.

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The drive to outfit women in the right bra – which is as important to women’s comfort and health as wearing the right shoe size — was the catalyst for Good Night Good Morning owner Anya Izakowski to open her shop in April 1998. After graduating in the fashion design program at Sheridan College in 1996 and with her background in the bra industry, starting a lingerie business was a perfect fit.

Considering that only 25 per cent of women are actually wearing the right size bra, she has a lot of work ahead of her. For the uninitiated here’s what’s involved in a bra fitting. First, with your bra and top on, Good Night Good Morning’s experts wrap a tape measure around you to determine your size. The experience is comfortable and professional. A bra fitter will source the right size from Good Night Good Morning’s extensive inventory and wait outside of the fitting room for you to change into the chosen bra. The bra fitter will then come into the fitting room to do any necessary adjustments, make sure the bra fits correctly and ensure you are wearing the best style for your figure.

On offer is an extensive selection of styles and sizes from petite to full figure cups from A PrimaDonna_Madison_Black2.jpgto L. Lines we carry are Chantelle, Simone Perele , Prima Donna, Mari Jo, Ulla, Emprainte, Lise Charmell and more.

As with swimsuits, body shapes and sizes come into play in finding the right bra. For example, short ladies will often have a problem with wire digging under their arms or perhaps the straps being too long. Tall ladies may find the straps are too short, and fuller figured ladies may find they are always overflowing in their bras.

Personality and lifestyle also are important in finding the right bra: sports bras for the active set, maternity bras for new moms, mastectomy bras for cancer survivors and so on. Every woman should have at least three everyday bras in her wardrobe – nude and black are the most favorite colours, but more and more women are choosing fashionable colours too.

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When it comes to finding a swimsuit that accentuates your assets from the curvaceous to the athletic body, the key is balancing your proportions.

If you are curvier with a full bust, support and coverage in a swimsuit is a must. Opt for ones with underwire or molded cups with adjustable straps, which provide extra support for your girls. Look for swimwear that is cup-sized like your regular bra, including styles that go higher than a D cup. Good Night Good Morning carries swimwear labels Antigel, Prima Donna, Empreinte, Ulla and more that support a larger bust up to an I cup.

For those with smaller chest sizes, opt for tops with some padding and which also create cleavage. And embrace the season’s patterns to create the illusion of a larger chest. Lines by DIVA or Antigel are your best bet.

Tummy-concealing suits can help allay your fears about bearing it all. Good Night Good Morning carries many one-piece swimsuits, tankinis and even bikini styles to help flatten your middle. Consider tailored swimsuits with built-in support panels made by Anita or Prima Donna.

If black is your go-to colour because you think that’s the only way to appear slimmer, Marie-Jo_Avero_White_low-res.jpgthink again. Artfully designed colours and bold prints can create definition. Brands including Charmline and Maryan Mehlhorn are known for their colourful patterns that can make any woman look one size slimmer.

If you have more of a straight up-and-down body type you need to look for swimsuits that play up your curves. Tops or bottoms with ruffles, embellished detailing, bows, and bold patterns can create the illusion of a feminine curve.

For your optimal bra and swimsuit call us at
905-847-1512 or go to our website at www.goodnightgoodmorning.ca.

-Anya, Goodnight Goodmorning

Love hurts… but your bra shouldn’t!

Valentine’s day is just around the corner and what better way to treat yourself or significant other than some beautiful lingerie?

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Chantelle

 

Her bra is the first thing she puts on, and the last thing she takes off during her day. Let her think about you while wearing beautiful European lingerie that she will absolutely adore.

 

 

 

 

 

 

Lingerie is my next lover after clothing; I think it is what is worn underneath that inspires a woman to feel beautiful in her clothes – that inner, secret glamour.

-Alice Temperley

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Marlies Dekkers

 

 

 

Being single on valentine’s day doesn’t mean you have to feel sad or lonely; turn it into a day of self love. Draw yourself a nice bath, have a glass of your favourite wine, and feel treat yourself to some beautiful lingerie.

 

 

 

 

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Marlies Dekkers

 

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Prima Donna

 

 

 

 

 

 

 

 

 

 

“Don’t save your good lingerie for dates; wear it for you”

-Dita Von Teese

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Simone Perele

 

 

 

Lingerie is one of the most intimate gifts you can give and receive. The pieces you wear fit snug against your body and make you feel good. Giving lingerie is a wonderful gift and means a lot to the woman receiving it.

 

 

 

 

-Goodnight Goodmorning

 

The Magic of Bodysuits

Well, we’re just a few short days from December beginning and whether it’s for work, friends, or family you’re guaranteed to be attending at least one holiday party this year and where there’s parties… there’s always food. What better way to feel sexy, secure, and comfortable than a bodysuit?

Bodysuits are great because of how multi functional they are. They’re sexy, slimming, and supportive. Here’s a few that we carry and how to use them to your advantage.

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PrimaDonna $242

 

This first bodysuit is by PrimaDonna (a house favourite). What we love about it is the pretty pattern, gorgeous lace details at the top, and comfort it offers. If you’re more daring pair this bodysuit with a skirt and pretty sweater and wear it out. If that’s a little too shocking for you have it peaking out under a low neck top or blouse. It will offer you great support for your chest, as well as your body.

 

 

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Aubade $275

 

This next one is an extraordinarily sexy lace piece from Aubade. It doesn’t offer as much full body support as the shaping pieces from PrimaDonna but you’ll definitely be a sight for sore eyes. The lace is beautiful and design timeless. Unless you’re fearless when it comes to inner-wear as outer-wear you might want to keep this one in for bedroom use only, or under a keyhole back dress. We offer a few different Aubade bodies, most in similar styles like this with a lot of lace and a lot of sex appeal.

 

 

 

These two bodysuits are again by PrimaDonna. They’re on the more toned down side, offering everything a shaping bodysuit should. Like the bra in this collection, it’s extremely supportive. It offers excellent support throughout the body. Something like this is ideal for party goers looking for something to keep them smoothed and comfortable under their outfit. This bodysuit challenges the idea that shape wear can’t be comfortable.

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Simone Perele

Our final body featured is by Simone Perele. This one is definitely geared more for bedroom wear, or our smaller chested customers. It’s a soft cupped bra, and the whole piece is made in a beautiful lace. Bodysuits like this one are sky rocketing in popularity for people who want to feel like they’re braless while still getting a minimal amount of support. It’s ultra sexy and extremely beautiful. If you’re on the smaller size of the bra market you might find yourself falling in love with something like this.

Whether it’s dodging the food bumps at parties. sexy bedroom wear, or sexy outerwear bodysuits are growing quickly in popularity and it’s no surprise why. These are just a few of the many styles we carry, and as always our helpful staff are always more than willing to lend a hand and make you a believer in the bodysuit.

-GoodNight GoodMorning.